3 ways to get your message out
Today, it’s almost impossible to stay under the radar, even if you wanted to. But despite our glut of 24/7 communication options, it can still be challenging to make the right choices. For [Read more]
Digital Media
Want to improve your online outreach?
First, let us be clear: no one fully understands the digital world—and that is often deliberate (Facebook, for instance, doesn’t share and frequently changes their analytics). So if you are [Read more]
The Science of Storytelling
Anyone who has ever talked to a 4-year-old at bedtime knows the power of stories. Most readers of our publications have long ago lost their baby teeth, but they still process stories in the same way. [Read more]
Communicate your message
The Del Paso Boulevard Partnership faced a challenge. The Partnership supports a business district in an older part of North Sacramento. Its goals are to promote the local businesses and the Del Paso [Read more]
What distinguishes us from traditional marketing firms
The birth of N&R Publications was a happy accident. The Sacramento Salvation Army called us with a problem. They were having a hard time recruiting new donors and volunteers, because people [Read more]
Bridging the Gap
Media research confirms what common sense tells us: We are more willing to take in information from a trusted messenger. And that is further enhanced if the message comes in our home language. What [Read more]
Our Design Process
A military family reunited at a San Diego air base. An adult learner wearing a wide smile and a cap and gown. A woman with disabilities standing proudly in front of her state capitol building. Media [Read more]
Amplifying your story through social media
Hard to imagine there was a time, not so long ago, when telephones hung on kitchen walls and didn’t accompany your grandmother anywhere. Her “screen time” was watching the new [Read more]
Connecting with Rural Communities
Let’s be real: When counties, towns and neighbors in rural areas are separated by miles of farmland, woodland and two-lane blacktops, it isn’t easy to spread your important message and be [Read more]
Tips & tricks of being a better storyteller: Finding expert sources
Who is the best person to tell your story? Every story starts with a source – preferably human, not a website. That individual doesn’t need to know everything about what your organization does, [Read more]
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